Agency quality without the agency.

We're a UK-based cooperative of senior WordPress developers, front-end developers and sysadmins. You work directly with the people doing the work. No account manager sitting between you and the developer. No layers of management. Just the people you actually hired.

What we're good at

Making slow sites fast

Sometimes the problem is 40 plugins. Sometimes it's one bad query. We find what's actually slowing the site down and fix it instead of just putting another caching plugin on top.

Fixing sites that have got out of hand

We've worked on plenty of projects that were half-built, badly maintained or generated with AI and left for someone else to sort out. We untangle them, fix what's broken and leave you with code people can work with.

Building WordPress properly

Custom WordPress, headless builds, WooCommerce and integrations. We use the approach that fits the project, rather than trying to make everything fit the same stack.

Security problems, hacked sites

We can check a site for security issues, lock down WordPress and the server, and clean things up if it's been hacked. We'll also help work out what went wrong.

Freelancers, working as a team

You get the direct contact you'd expect from a good freelancer, but you're not relying on one person for everything. We bring in the other specialists when a project needs them.

Websites that work for everyone

Too many sites still lock people out: no keyboard access, text you can't read, forms a screen reader can't use. We find those problems and fix them.

What we do

Most of our work sits somewhere between “this site's a mess” and “we need someone experienced to build this properly”.

WordPress development

Custom themes and plugins, migrations, integrations and the awkward WordPress jobs that don't have an off-the-shelf answer.

WooCommerce development

We work on busy stores as well as smaller shops. Checkout problems, B2B, stock systems, payment integrations and all the strange edge cases that turn up once you're actually selling things.

WordPress performance

Slow page loads, poor Core Web Vitals, bloated plugins, database problems and sites that fall over when traffic picks up. We find the cause and fix it.

WordPress security

Security checks, locking down WordPress and the server, and clean-up when a site's been hacked. We also work out how it happened.

WordPress accessibility

Audits against WCAG, fixes in themes, plugins and content, and builds that are accessible from the start.

SysAdmin & DevOps

Servers, deployments, CI/CD, monitoring and security. We look after the infrastructure as well as the WordPress install running on it.

Not an agency. Not just one freelancer either.

We're a group of independent specialists who work together. That means you can get the range of skills you'd normally look for in an agency, without paying for a layer of people who aren't writing the code.

  • UK-based
  • Senior people doing the work
  • Talk directly to your developers
  • Straightforward updates

There's no big permanent team behind the scenes. We're a group of experienced freelancers who know each other, work together regularly and bring the right people into a project when they're needed.

WordPress Developers

Custom development, plugins, integrations and architecture. The stuff that needs someone who's seen WordPress go wrong before.

Front-end Developers

Fast, accessible front ends that work properly with WordPress, whether it's a standard build or a headless setup.

SysAdmins

Servers, security, deployments and keeping things running when your site gets busy.

Codeable Experts

Several of us are vetted experts on Codeable, the WordPress expert marketplace.

A few things we've fixed

No marketing department was involved here.

PinkCrab did a terrific job increasing my site speed. Very professional and kept me updated with the task. I highly recommend their services and all my future jobs will be with them.

Chrissy K. (review on Codeable, opens in new tab)

Great to work with, task completed quickly and with a high degree of skill. I would definitely work with PinkCrab again

Alex O. (review on Codeable, opens in new tab)

Very responsive; Stuck with me until my project was completed even though Google was trying to get in the way. Also was able to complete his part of the project in only 24 hours. I simply do not have enough space to write all of the positives I got on this project. Highly recommended!

Michael A. (review on Codeable, opens in new tab)

Got a WordPress problem?

Slow site? Broken site? Half-finished project that's been sitting around for six months? Tell us what's going on. One of us will get back to you.

Want to see what's wrong first? Scan your site with our audit tool (opens in new tab).

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